ask Alex blog
Employer Responsibility When Employees Commit Assault or Murder in the Workplace
With workplace violence on the rise, employers want to know if and when they can be held responsible.
Rethink Your Halloween Costume
Here are some handy tips to avoid damaging your own reputation as well as that of the company when it comes to Halloween costumes.
Navigating Legal and Regulatory Challenges in a Corporate Crisis Situation: Key Insights
in addition to reputational issues, corporations often face regulatory challenges in a crisis.
Executive Vulnerability - How to Create a Sexually Safe Work Environment
Bosses, executives, and business owners are also vulnerable to the predatory or sometimes inappropriately assuming underling.
Publicity vs Public Relations: What’s the Difference?
Lots of people use the term PR (public relations) interchangeably with publicity, but the two are actually quite different.
Reputation Management in the Digital Age
In an era where information is just a click away, reputation management has become a critical aspect for individuals and businesses alike. The digital age has brought with it unprecedented opportunities for communication and connection, but it has also introduced new challenges when it comes to maintaining a positive online presence.
To Respond or Not To Respond: How to deal with negative online reviews
Negative reviews, whether legitimate or malicious, are a part of business these days. Should you respond?
Understanding the Asset Recovery Role in Litigation
You can win a legal case, be awarded money, and never see a cent. If your team can’t find and recover assets to satisfy your win, you could have spent a small (or large) fortune in court only to achieve a win on paper alone. This fact makes asset recovery an essential component of litigation strategy.
Interactive Campaigns: Engaging Voters in 2024
As we gear up for the pivotal year of 2024, where political, social, and environmental issues take center stage, the role of interactive campaigns becomes increasingly crucial.
Advocacy and Philanthropy: Trends in Giving for 2024
The landscape of advocacy and philanthropy is undergoing a transformative shift thanks largely to a redefinition in the ways that individuals and organizations engage with social causes.
What To Do About Destructive Office Gossip
Gossip can be such a thrilling and guilty pleasure.
The Anatomy of a Crisis: Understanding Different Types of Crisis, Their Triggers, and What To Do Immediately
There was a time when a PR specialist would tell their client to ignore a crisis…”today’s headline is tomorrow’s bird cage liner” was a popular saying that essentially means, ignore the crisis and within a short period of time, it will all pass. But those days are over.
Acceptable Behavior & the #MeToo Movement
It should go without saying, but clearly doesn’t, people in position of power (or perceived power) should not use that that power to compel their subordinates to perform sexual “favors.”
Navigating the Legal Landscape: A Guide to Understanding Litigation Strategy
What is litigation strategy and why is it an essential aspect of a winning case?
Looking Ahead 2024
As we say goodbye to 2023, we look ahead to the changing landscape and emerging trends in crisis management, litigation strategy, and public relations that we believe will have a significant impact on 2024 and beyond.
6 Steps to Creating a Business or Brand Tune-Up
This half-way point in the year is a great time to review, re-evaluate, and if necessary, course correct business and professional goals and behaviors.
13 Rules for Marketing Your Brand with a Blog, Vlog, Podcast, or Video Chanel
A popular goal of business owners large and small, is to start a successful blog, vlog, podcast, TikTok, or YouTube channel to promote their products or services.
Understanding Content
Content is essentially the narrative or story that is used to connect you or your brand with potential consumers.
Bounce Back: Rules for Crisis Management
How you respond to that crisis can be the difference between an unpleasant drizzle and a torrential downpour that washes all of your good-will and positive reputation down the drain.